Enticing | Velvet Plum Smoke Matte
This one pulls you in.
Enticing is our sultry velvet-plum matte—deep, smoky, and smooth like your favorite slow jam. It’s the shade you reach for when you want to feel powerful without raising your voice.
It glides on soft, dries down like second skin, and doesn’t budge, smudge, or ghost your lips—even through a late-night bite or back-to-back video calls.
Created for rich tones, moody moods, and unforgettable entrances, this shade does the most with the least. It’s confidence, bottled.
Whether you’re stepping into a lounge or turning heads in the grocery aisle—Enticing knows how to make a scene.
VEGAN. NON-DRYING. BLACK-OWNED. WOMAN-LED.
This one stays booked and busy. Don’t wait too long to grab yours.
“Wore this through date night, dessert, and a heated convo—and it stayed put. That’s a win.” —Verified Pretty Smacker
This one pulls you in.
Enticing is our sultry velvet-plum matte—deep, smoky, and smooth like your favorite slow jam. It’s the shade you reach for when you want to feel powerful without raising your voice.
It glides on soft, dries down like second skin, and doesn’t budge, smudge, or ghost your lips—even through a late-night bite or back-to-back video calls.
Created for rich tones, moody moods, and unforgettable entrances, this shade does the most with the least. It’s confidence, bottled.
Whether you’re stepping into a lounge or turning heads in the grocery aisle—Enticing knows how to make a scene.
VEGAN. NON-DRYING. BLACK-OWNED. WOMAN-LED.
This one stays booked and busy. Don’t wait too long to grab yours.
“Wore this through date night, dessert, and a heated convo—and it stayed put. That’s a win.” —Verified Pretty Smacker
This one pulls you in.
Enticing is our sultry velvet-plum matte—deep, smoky, and smooth like your favorite slow jam. It’s the shade you reach for when you want to feel powerful without raising your voice.
It glides on soft, dries down like second skin, and doesn’t budge, smudge, or ghost your lips—even through a late-night bite or back-to-back video calls.
Created for rich tones, moody moods, and unforgettable entrances, this shade does the most with the least. It’s confidence, bottled.
Whether you’re stepping into a lounge or turning heads in the grocery aisle—Enticing knows how to make a scene.
VEGAN. NON-DRYING. BLACK-OWNED. WOMAN-LED.
This one stays booked and busy. Don’t wait too long to grab yours.
“Wore this through date night, dessert, and a heated convo—and it stayed put. That’s a win.” —Verified Pretty Smacker
Vegan & Cruelty-Free.
Chocolate scented.
Net weight 6.6ml.
All sales final.
More about our Pretty Smack formula.
Our ultra-rich colors carry all the impact without any of the weight. The smooth, matte texture glides on thanks to our soft brush applicator, which makes it easy to define your lips like a true diva. Each shade stays put for all-day wear, with no bleeding, and no drying out your lips – for a true Pretty Smack smile.
